HP and McCartney’s company, MPL, to revolutionize the fan experience
HP and McCartney Productions Limited (MPL) announced an agreement to digitize and deliver the library of legendary musician Paul McCartney via a private cloud.
McCartney has one of the most comprehensive libraries of any artist, much of which has never been viewed before. His library includes images, artwork, paintings, film and videos, as well as masters of some of the most popular songs ever written. Additionally, during his successful career, he has accumulated iconic imagery, including the cover artwork for the multimillion selling No. 1 album, “Band on the Run.”
Under the agreement, HP will work closely with MPL to digitize the material and design and build a state-of-the-art content management system. McCartney’s library will then be delivered through a private cloud environment. Portions of the library will be made available to fans so they can have a personal and unparalleled glimpse into McCartney’s work.
“I’ve always been interested in creative ideas and new ways of reaching people, so this is a really exciting initiative for me,” said McCartney. “I hope it will allow people who might be interested to access parts of our archives they might otherwise not be able to. I’m looking forward to working with HP on this project.”
Why am I happy with this news? Well, guess where HP is head quartered? Boise!!!!
....maybe sometime in the future Paul will visit Boise and I could accidentally run into him.... hmm I'd better get a job at HP!